Thursday, February 25, 2010

Old Spice. The old-fashioned way.



I watched this a bajillion times and was pleased to an unhealthy degree to see the production techniques that were used. There's a breakdown of the making of below, with the team behind it, Craig Allen and Eric Kallman from Wieden + Kennedy. Well worth the 20 minutes.

I'm reading Adland Ireland: Old Spice. The old-fashioned way.Tweet this!
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3 comments:

  1. LisamareeMarch 9, 2010 at 2:59 AM

    My grandpa uses old spice, He is 90 next February. I think they still have a way to go.xx

    ReplyDelete
  2. Nick McGivneyMarch 19, 2010 at 4:29 AM

    He is obviously a man of enduring taste and style, Hammie.
    :)

    ReplyDelete
  3. RuaAugust 9, 2010 at 11:13 AM

    Where does he buy it? I want some!

    ReplyDelete

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